Loyal League
Sign inClaim a founding spot
LL–00 / SYSTEM·Fan-data CRM for indie labels

Own your fans.

Streaming platforms hide your listeners. Loyal League is the database, capture pages, and direct revenue you own.

Claim a founding spot

14-day free trial · No card · Your data, exportable anytime

app.loyalleague.app / dashboard
Demo — sample data
Fans
1,284
+42
Superfans
87
+6
Revenue · 7d
£100
—
Your Loyal Leaguescore
  • 1sam.kLDN
    22
  • 2noor.aBRS
    19
  • 3theo.pMCR
    15
  • 4ellie.wMCR
    12
  • 5jules.rGLA
    9
Midnight Tape — Side A
playing · drop preview · 0:12 / 0:30
ActivityLive
  • Waiting for events…
▸agent|

Illustrative demo — fictional label, sample data. Real platform totals are further down the page.

8
Fans captured
£10
£ routed to labels
6
Drops delivered
£0.00
Fees on fan revenue
LL–04 / PROOF/Early. Growing. Real.

We’re not pretending to be big.

Honest, live numbers from the Loyal League database. We’ll update them as founding labels come on.

Labels signed up
0
Fans captured
8
£ routed to labels
£10
Emails delivered
2
LL–00/Diagnostic

Your audience is rented.

Every stream, follow, and like sits on a platform that decides who sees it, when, and for how much.

Spotify won't tell you who your listeners are.

Social reach is 2–5% unless you pay.

Platforms take 10–15% of everything you sell.

Bandcamp has been sold twice. “Artist-friendly” platforms keep getting acquired. Platforms change hands — your fan list shouldn’t.

Loyal League is the part you own.

Export everything, anytime. 0% fee on fan revenue. If we disappeared tomorrow, you’d keep every fan.

LL–02 / SOUND/Hear it work

Your music already builds the audience. Loyal League is how you keep it.

Press play. Every fan captured, every superfan tier, every payment routed direct to the label — visualised in time with the track.

Silent preview · demo
ANALYSER · 64 BINS · REAL-TIME○ IDLE
SRC · procedural0% platform fee on fan revenue
LL–03 / REVENUE/Do the math

What would direct look like?

Drops and direct sales first, memberships as a bonus. Move the sliders — this is your label’s money, if the middle layer stopped taking a cut.

LL / ROSTER
3 artists
LL / DATABASE
2,000
LL / DIRECT SALES
12%
LL / RELEASES
2×
LL / MEMBERSHIPS · OPTIONAL
2%

Subscriptions are softening industry-wide — treat this as a bonus, not the plan.

= 240 buyers × £8 × 2/yr · + 40 members

Your label · per year
£6,240
direct to your label, split across your roster.
Drops & direct sales£3,840
Memberships£2,400
Loyal League’s cut£0
Patreon would take£499
Bandcamp would take£936
Streaming equivalent
≈ 2,080,000 streams
est. £0.003 / stream · industry average
LL / PIPELINE/Three-stage system

Three steps from stream count to signed-up fan.

LL–01/Capture
01

Import or capture your fans

Upload your existing list as CSV or spin up a link-in-bio / email-capture page in minutes. Every fan lands in one clean database — deduped by email, tied to the right artist.

app.loyalleague.app/fans
Importing fans from a CSV in Loyal League
LL–02/Score
02

See who your superfans are

Every signup, open, click, and purchase adds to a fan's score. Loyal League surfaces the 5% who love you most — the people worth calling by name.

app.loyalleague.app/dashboard

Your Loyal League

This week

+12 vs last week
AM

Ada M.

London

47
RS

Rico S.

Berlin

41
NK

Nia K.

Manchester

33
TR

Tomás R.

Lisbon

28
PD

Priya D.

Bristol

22
LL–03/Revenue
03

Turn them into direct revenue

Launch paid memberships per artist via Stripe Connect. The money lands in your Stripe account — 0% platform fee from us. Just Stripe's card processing.

loyalleague.app/p/inner-circle

Inner Circle

Early demos, private livestreams, first dibs on tickets.

£8/ month
Your take100% of £8 (less Stripe fees)
Loyal League platform fee0%
LL / MODULES/What's in the box

A CRM built for how labels actually work.

Six modules, one direct relationship. Hover a card — each one plays the part of the platform it replaces.

ellie.w — new EP

Join the list

Typing email address

LL–01 / CAPTURE

Capture pages

Turn casual listeners into contacts you own — one form per artist, per release.

Your Loyal LeagueLIVE
  1. ellie.w22
  2. marc.d18
  3. sofia.r14
  4. jae.l9
Superfan leaderboard, four fans, updating live

LL–02 / SCORE

Superfan score

Every fan ranked by real engagement. Your top 5% surface themselves.

Compose
To: Manchester · 214 fans
Subject: Doors 8pm — see you Friday
Guest list opens tonight. Reply with a +1…
Composing broadcast to 214 Manchester fans

LL–03 / BROADCAST

Targeted broadcasts

Email your Manchester fans about the Manchester show. Opens feed the score.

30s preview

Nightbloom — B-sides

ellie.w

£2.00
100% → to label
Drop preview ready to play

LL–04 / DROPS

Drops

Sell digital music direct. 30-second previews, tokenised downloads, zero platform cut.

Inner Circle

£8/mo

0% fee
Fan
Platform cut
Label

Stripe Connect · goes straight to your account

Fan pays £8 per month directly to the label with zero platform fee

LL–05 / MEMBERSHIPS

Memberships

Recurring fan revenue via your own Stripe. The money never touches us.

fans.csv

2,146 rows · 214 KB

Yours. Always. Export anytime.

Export all fans, ready

LL–06 / DATA

Your data, always

One-click CSV export of every fan, every event. If we vanished tomorrow, you'd keep it all.

LL / PLANS/Priced for indies

Simple, honest pricing.

All plans include a 14-day free trial with full access. No card until you’re ready.

20 of 20 founding spots left

First 20 labels — locked for life

Founding

For labels launching direct-to-fan.

£19/ mo

20 of 20 spots left

  • Up to 3 artists
  • 2,000 fans
  • 1 GB Drops storage
  • CSV import/export
Claim a founding spot

Claim your spot now — 14-day free trial, no card.

Label

For growing rosters.

£39/ mo
  • Up to 10 artists
  • 10,000 fans
  • 5 GB Drops storage
  • Broadcasts
Claim a founding spot

Claim your spot now — 14-day free trial, no card.

Label Pro

For scaled operations.

£79/ mo
  • Unlimited artists & fans
  • 20 GB Drops storage
  • Priority support
Claim a founding spot

Claim your spot now — 14-day free trial, no card.

LL–04/Proof

Your data. Actually yours.

Yours by default
Export anytime
Never shared
0% fan-revenue fee

Your fan data is never sold, never shared, never used to train AI models. Ever.

Full details in our Privacy Policy and Security page.

LL / FAQ/Field notes

Frequently asked

Everything labels ask us before they sign up.

How do I get my existing fans in?
Upload a CSV of the fans you already have — from Mailchimp, Shopify, Bandcamp exports, spreadsheets, whatever. Loyal League maps your columns, dedupes on email so nobody gets counted twice, tags each row with the source, and drops them straight into your database with a consent timestamp.
Do you take a cut of fan revenue?
No. Memberships run through your own Stripe account via Stripe Connect. The money goes directly to you. Loyal League's platform fee on fan revenue is 0% — you only pay Stripe's standard card processing.
Is this GDPR-friendly?
Yes. We're UK-based and built around UK GDPR from day one. You're the data controller for your fans, we're the processor. Every capture page records consent, fans can request deletion, and you can export or wipe your database at any time. A DPA is available on request.
What happens to my data if I leave?
You export everything — fans, artists, pages, events — as CSV/JSON before or after you cancel. On request, or 60 days after cancellation, we delete your workspace and its fan data. No hostage-taking.
Is it for labels only, or managers too?
It's built for anyone who owns the relationship with a roster — labels, artist managers, small management companies, and self-releasing artists with more than one project. If you sit between artists and the platforms, this is for you.
LL / ACCESS/Get in early

Get early access

Email + label name. That's it.

14-day free trial. No card needed.